ISAR was instrumental in supporting ANIMALS TODAY RADIO in its infancy, and we’ve watched with pleasure as it has, in just a few years, become the preeminent radio and Internet voice for serious discussions of the important issues affecting animals not only in the United States but throughout the world.
We’ll let ANIMALS TODAY RADIO speak for itself, just as it speaks about, and for, the animals.
AIA’s signature program is its weekly, one-hour radio show, Animals Today. Produced and hosted by Drs. Kirshner and Spiegel, it currently airs in 30 markets with a potential audience of more than 40 million listeners.
The show promotes increased respect, compassion and kindness for both domesticated and wild animals. It provides the latest thinking about animal rights with the goal of educating listeners of all ages about the current status of animals in society and how we can treat them more humanely. Animals Today emphasizes specific actions listeners can take to help animals locally and around the world.
The show’s hosts conduct interviews on a wide variety of animal-related topics with experts including authors, legislators, and celebrities, such as Bob Barker, Tippi Hedren, as well as frontline animal activists. Animals Today radio shows have focused on such diverse subjects as preventing dog bites, shark conservation efforts and language and communication research in non-human animals. The show also features timely animal-related news items from around the globe.
AIA operates two websites, www.aianimals.org and www.animalstodayradio.com. These websites provide information about its campaigns and activities, its radio show and audio archives, and essays and opinion pieces about animal welfare.
We are currently seeking to increase the educational impact of its radio show by expanding the number of markets in which it is aired and increasing the ease with which it can be shared by listeners by converting its archived shows to a YouTube format. The organization’s websites will be the communication hub for these changes and will expand the opportunities for listener involvement.